Biz. Mngmnt. Article
Biz. Mngmnt. Article Dauten, Dale. Manage expectations, not people, for business success. The Arizona Republic, Nov. 16, 1999, D3. The above article and author take a different approach to conventional business management. Instead of managing people, the author argues that managing expectations is a much more successful method of getting results “If you are skilled at leading expectations, people follow” (D3). The article focuses on the 700-person insurance/investment firm of Marsh, Inc., a Chicago-based company that manages expectations first and people second. While it appears that this approach is overly simplified by the author in this article, there are times and situations in business when managing expectations may prove a…
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